I'm Luke Pieczynski and I am passionate about creativity.
As a seasoned Art Director, Digital Innovator and Strategist, I spend my time leading and motivating teams. Together, we create and implement strategic creative solutions. This also includes building and cultivating relationships with a goal to innovate. I have worked with and supported people and agencies all over the world, from New York City to London to Hong Kong. My entrepreneurial spirit combined with my experience across multiple industries allows me to offer very valuable insights to many organizations.
I enjoy working with people and I take pride in helping others find success. Since coming into the industry as a designer almost two decades ago, I have since shifted my role to be an advocate for designers, developers and writers to further their careers. This shift has ignited my passion to be more of a coach and career development evangelist. I am focused on enabling a healthy team culture and empowering designers, developers and writers to be more confident in their expertise—to be decision makers and the future generation of creative leaders.
I was formally trained in graphic design and photography, but I have remained focused for the past 18 years on digital experiences. I have spent countless hours learning and staying up to date on creative trends at conferences like TEDx Pittsburgh, 99U and HOW Design Live, to name a few. I was selected to take part in a Future Leaders Summit in 2015. I have also completed a Design Thinking course at the Darden School of Business Executive Education (University of Virginia).
Some of my specific experience includes being an Interactive Art Director and Digital Strategist in the finance and investment industry, a Creative Manager at a Fortune 500 retailer, and Director of Multimedia Services at a design agency. These roles, plus the years of individual contributor experience as a designer and developer, have given me a holistic view of customer interactions that help me figure out the best ways to reach an organization’s target audience.